As much as I dislike DRM, I'll admit it's price that generally stops me when I go to Amazon to grab a book for my kindle. Just yesterday I went to get a book for my wife, $9.35 for the paperback, $11.35 for the kindle edition. And this is for a book over 10 years old. $9 and they would have had a sale. Frankly anything under $10 and I wouldn't even be looking at the prices.
Another thing is when I see that the US kindle version is one price and the Australian kindle version is $5 more, like it was for a novel recently, or they flat out won't sell it to me. I know it's the publishers and not Amazon forcing this on us, and I hope they realise it is costing sales.
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