Grand Sorcerer
Posts: 11,732
Karma: 128354696
Join Date: May 2009
Location: 26 kly from Sgr A*
Device: T100TA,PW2,PRS-T1,KT,FireHD 8.9,K2, PB360,BeBook One,Axim51v,TC1000
|
Yeah, but the price war is going to really hurt *them*.
Unlike B&N and Kobo, they don't get to make (much) money of eBook sales.
Either they step up their content game and find a way to make aftersale revenue or their margins are going to take a serious hit.
Yesterday they were price-competitive on a pure hardware basis; today, the new Nook has them back to relying on name recognition/brand-loyalty.
And we have yet to see how nasty (if at all) Amazon is going to get on Kindle pricing.
|