http://mediamemo.allthingsd.com/2010...apple-for-now/
Quote:
Citigroup’s Mark Mahaney, an Amazon bull, acknowledges that Apple will eat into Kindle’s share: He is convinced, quite reasonably, that Amazon needs to overhaul the Kindle very soon and cut its price below $200 to stay competitive.
That said, Mahaney points out that Amazon, with its long-established relationships with publishers, still offers book buyers a wider selection of e-books than Apple does. And it sells its books for less. From his note published Friday:
88 percent of New York Times (NYT) fiction and nonfiction best sellers are available on Amazon’s Kindle vs. 63 percent available for Apple iBooks
The average price of the best-selling ebooks available on both platforms is $11.23 on the Kindle and $12.31 on the iBook platform–a 10 percent difference
All in all, about 50 percent of NYT fiction and nonfiction best sellers are available on both the Kindle and the iBook platform
For eBooks available on both the Kindle and the iBook platforms, 80 percent had the same price, whereas Kindle prices were cheaper for 20 percent of the books by an average of 11 percent
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And, you can actually easily browse the Amazon Kindle library
