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I buy any book, including e-books, based on how much I desire to read it versus the asking price. I have no arbitrary amount above which I will not spend, though certainly I'm more likely to buy it the lower its price is. But $9.99 is every bit as arbitrary as $8.95 or $10.53, it just sounds nice because it's one cent below $10.00. Besides, there are so many good books out there that are not brand new releases which are significantly below $9.99, that I really have very little problem keeping my Kindle full of unread books without even spending as much as $9.99 for any of them. So effectively I'm virtually boycotting e-books over $9.99, but then I'm almost as effectively boycotting e-books at $9.99, too.
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