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Old 06-14-2010, 11:35 PM   #3
wallcraft
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Join Date: Mar 2006
Location: Mississippi, USA
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Quote:
Originally Posted by kjk View Post
How did they determine B&N was a distant second to Amazon, since Amazon won't release their numbers?
Since they are at best a distant second, B&N just needs to know who is third. There has been recent speculation that Apple has ~10% of the US ebook market, see Apple has only 10% of ebook market, not 22%. So presumably B&N now has more than 10% of the market, and Apple is probably third. Don't forget that B&N includes FictionWise.

B&N are telling us this now, because Apple isn't going to stay at 10%. They could go down in the long term, but more likely Apple is going to get a larger share as iPad and iPhone owners buy more of their ebooks from Apple.

Last edited by wallcraft; 06-14-2010 at 11:40 PM.
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