MobileRead Forums - View Single Post - Apple has only 10% of ebook market, not 22%

Deneb · 06-10-2010, 06:04 AM

Thanks for the link, it explains a lot. Personnally, I hadn't kept the 22% as an important figure because it didn't speak to me. The "2,5 books per Ipad" was a lot more clear for me and not so impressive either.

I don't think heavy readers, those who read a book a week or more are in those figures. What they are doing is canibalising the market of the light readers, those who actually buy harcover once in a while. In my opinion, they are missing the point with those prices.
2,5 book per ipad is not such a big deal, feels more like "lets try the thing with a book or two", is it only me?

06-10-2010, 06:04 AM	#2
Deneb Groupie Posts: 181 Karma: 2460 Join Date: Jul 2009 Device: Cybook	Thanks for the link, it explains a lot. Personnally, I hadn't kept the 22% as an important figure because it didn't speak to me. The "2,5 books per Ipad" was a lot more clear for me and not so impressive either. I don't think heavy readers, those who read a book a week or more are in those figures. What they are doing is canibalising the market of the light readers, those who actually buy harcover once in a while. In my opinion, they are missing the point with those prices. 2,5 book per ipad is not such a big deal, feels more like "lets try the thing with a book or two", is it only me?