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I think here in the UK we would call it "Obtaining money by deception", which is a criminal offence here. They are deliberately misleading people into thinking that they can only access these sites if they pay the $50.
This is not a new activity on the web, in the past there have been websites that ask you to pay for downloads of things like, Google Earth, Adobe Reader and the like, all available for free direct from the creators.
It is a Scam and it is dishonest!
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