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Old 08-25-2007, 12:44 AM   #17
happyreader
Pleasant page turner
happyreader began at the beginning.
 
Posts: 17
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Join Date: Aug 2007
Device: Sony PRS-500, Kindle 2, iPhone
Maybe they will sell at Best Buy. I don't know.

I like the display at Borders where I was able to put my hands on it which led to the purchase.

I've also enjoyed the ads in the NYTBR. Quite frankly they needed to advertise in upscale publications as it's not priced for mainstream buyers.

And that's the chicken/egg situation. It has to sell in significant quantities to bring the price down. It also has to sell enough to justify advertising and to expand where it's advertised. And it also has to sell in sufficient quantities to make it attractive to add additional resellers.
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