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As many others in this thread, I never buy pbooks. So a free ebook can lure me to buy other ebooks by that author, but it will never lure me to buy a pbook.
If my understanding of the original post was correct, I don't understand how anyone expected it to work. The first 3 books of a series were offered for free. Then the new book in the series was also offered for free for a year. What was there for the people who got these books for free to buy? I could understand offering the older books in the series for free in hopes that people who liked them would then buy the newest book, but hoping that people who read a new ebook for free will then go and buy the pbook of that same story? I think that's a real misunderstanding of ebook readers.
I do still read pbooks, but only from the library when they are unavailable for my Kindle or IMO overpriced. It's sure my impression that the vast majority of ebook enthusiasts only turn to paper when they have to and the subset who want to have a book in both digital and paper format is very small.
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