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Old 05-04-2010, 11:35 AM   #7
mgmueller
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Location: Augsburg (near Munich), Germany
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Quote:
Originally Posted by charleski View Post
They also claim 1.5m ebook downloads. Since 1m of those are probably 'Winnie the Pooh' freebies, that's 500,000 actual sales, which is still quite significant.
I'm surprised by the low number of eBook downloads. (Probably Steve Jobs was right: His target audience doesn't read that much).
What's the average price of eBooks from Apple? Let's assume, it's not the "aggressive" $ 10 from Amazon, but $ 15.
That's $ 7.5 million. Linearly extrapolated, this would be $ 90 million for a whole year. Maybe even less, the initial phase should have hyped up sales.
That's way less than Amazon - and it's still "nothing" compared to paper books.

Interesting would be, to compare the 500.000 eBooks to the number of additional movies/TV episodes. Probably would be way bigger.
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