I have seen only one more book reader since I bought mine in Jan 2007.
When I was in Mexico, I met a young couple from Spain with Sony Reader PRS-505. That's it. Dominican Republic, Israel, Amsterdam, Vienna, Venice, Antalya, Glasgow, London, Brighton, York...a few more towns/cities in England. No ebook readers at all.
The biggest disappointment was Mexico. A huge resort with approximately 50% of all tourists Americans. I hoped to see at least one Kindle?

It made me think that people don't read that much nowdays

The only positive moment was when I flew to/from Israel last Easter and almost every adult was reading a book. Not ebook reader, but reading nonetheless. It was kind of a surprise for me. Have not seen so many people in one place reading for ages

(except libraries maybe).