The simple beauty of e-ink. Basically the unit is off whenever it's not in use. Whether you use the off switch or leave it on the table at the page you were just reading, it's off. The only time it is 'on' and therefore using battery power is when you turn a page, download a book, or make it do something by way of a menu command. The book cover is just it's way of saying you've closed the book for the time being...cool, huh?
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