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Old 04-23-2010, 08:54 AM   #7
fjtorres
Grand Sorcerer
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Posts: 11,732
Karma: 128354696
Join Date: May 2009
Location: 26 kly from Sgr A*
Device: T100TA,PW2,PRS-T1,KT,FireHD 8.9,K2, PB360,BeBook One,Axim51v,TC1000
A wiki would help development, yes, but also it would help sell the product.
Somebody ought to point it out to the Pocketbook folks.
The PB software lets you do a *lot* but if you don't *know* about it, a feature won't do you any good.

First, you need to know the capability exists.
Second, you need access to it.
Third, you need to know how to use it.

Promotion, distribution, documentation.
All can be done via wiki a lot cheaper than running around the world from trade show to trade show.

A wiki is a *necessary* first step but only a first step.

So far, PB has gotten their foot in the door through a quality product and word-of-mouth. To be a true player in the industry they have to step it up, especially in the west. Word-of-mouth alone won't do it. Not in the global consumer electronics business.

Competing platforms are moving into Pocketbook territory; Nook and Kindle are getting *official* app support. Sony won't be far behind. Android is going to start appearing on readers. Apple is rumored to be working on smaller, cheaper hardware. And Microsoft is getting serious about WinMO again.

By this time next year things are going to get tough for all the second-tier vendors. Count on it. They'll have to ramp volume up seriously and that will only happen in one of two ways; either through rock-bottom pricing (which isn't Pocketbook's game, so far) or high-quality/high visibility that justifies a premium. The quality is there but the visibility isn't; not outside the enthusiast niche.

Pocketbook has maybe a year to ramp up their western presence or be swept away. Product quality and word-of-mouth alone will not suffice.
The time to act is now.

Last edited by fjtorres; 04-23-2010 at 09:00 AM.
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