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Old 04-17-2010, 08:04 PM   #31
TallMomof2
Kindlephilia
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The only way the publishers could've pushed the Agency Model through was to either convince Amazon or another big player or potential big player. Enter Apple with a new device and the publishers knew that if they could convince Apple/Jobs then Amazon would have to follow and that would force all the ebook sellers to do the same.

*If* Apple/Jobs hadn't caved then we probably wouldn't have the Agency Model.

That's one way you could blame Apple/Jobs.

Amazon really liked their $9.99 sales model because it really helped to sell a lot of Kindles. I don't see them agreeing to the Agency Model if Apple hadn't done so first.

Just my opinion.
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