Quote:
Originally Posted by Jellby
next time you are confronted with the choice between brand X, and some other brand that you have never heard of... you'll be more likely to choose brand X.
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Would that not be influencing my purchasing decisions, i.e. affecting me?
I'm rather price conscious, I like to do quick mental calculations in the market to see if the new (smaller) package is still a good buy versus the store brand. As I said above, I like to think ads don't influence me whatsoever, but maybe they do, or maybe they do for all those other people
