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Originally Posted by dpapathanasiou
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That article had an interesting claim--
"The hardcore book buyers who regularly buy hardback books are also the ones most likely to have an e-reader...."
Which, if publishers believe, would explain why they think ebook sales are lost hardback sales. I'd love to know where that information comes from; the people I know who have ebook devices weren't buyers of mainstream hardcovers before they got them.