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ShopNBC is NBC's version of QVC. The low price might also have been that they bought a quantity for resale, did not have enough takers when it aired, and then liquidated their remainder. edit to add: Since the quantity listed above was 700, I'd place a smart bet that they bought a quantity of 1,000, sold 300 of them at $299 on air and that the $149 was their liquidation price.
The price at the link is back to $299 now, and the status is still "unavailable."
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