Quote:
Originally Posted by Teddman
I don't know why they abandoned their non-touch line of readers besides the Pocket, especially when it came at a cost to screen contrast.
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Because they completely ignored the fact that most people don't touch the words part of books while they're reading. And that the ability to hold the book & turn pages with one hand is a strong feature of ebooks, and adding the ability to use two hands (one to hold the device, one to "flip" to the next page) is not an advantage.
They noticed how popular the iPhone is, and thought that everyone wants a touchscreen for all their computer-device activities. Or they think that the line "touchscreen, like the iPhone!" will help them sell readers. They're under the impression that buttons are archaic distractions that new hardware & software will eliminate, rather than navigation devices that don't interfere with the reading itself.