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Old 03-21-2010, 03:07 PM   #1
GA Russell
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Universal to test $10 price for new CDs

I think we all agree that what has happened in the music industry over the past fifteen years is instructive for what may happen to the publishing industry.

Here's a March 18 New York Times article that says that Universal will sell throughout 2010 new CDs for $10 or less. It says that "deluxe" CDs will sell for more, but it doesn't define "deluxe".

SoundScan says that CD sales are half what they were in 2000, and Universal thinks that it is because the price is too high.

http://www.nytimes.com/2010/03/19/bu...t1j5W6VdkS34dA
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