Looks like a neat device; sits between the iPhone and the iPad - hey, there's a tricky niche to aim for

Like others here, though, I'm not sure who it's aiming at. Still, if there's a market for 5" e-ink devices, I guess there's a market for this. And if you absolutely have to have Flash, then maybe it'll be worth the rumoured $1100

asking price (unsubsidised); or maybe not.
Interesting that it appears to have a proprietary 30-pin dock connector but no USB, no video out, no SD slots...
Must be a trend.
Pete