Very true about MSRP.
Personally, I don't worry much about what MSRP is if the stores are marking it down to prices I feel are reasonable.
I mean it's that way physical books too--how often do people pay MSRP for a hard cover? As long as the end prices we're getting are reasonable, I'm ok with it. The problem is eventually stores like amazon will have to quick marking e-books down so drastically, so MSRP could drive up prices eventually. But I'll worry about that when it happens.
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