Quote:
Originally Posted by dmaul1114

Just stating the facts. There are plenty of older folks who are very tech savvy, use iPods etc.
But apple clearly doesn't focus on them in the marketing as the ads are always full of young people, current music popular among younger people etc. as that's the bread and butter of their market.
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Maybe when iTunes & iPods was just for music, it was mostly younger people using it. I'm on 2 audiobook forums where the majority of the books are from Audible.com. Most of the members use an iPod or iPhone and most of them are older.
Just in case someone doesn't know... If you buy and download a book from Audible.com, it is automatically added to your iTunes library. Not so hard for the older less tech savvy demographic.