Not surprising at all really, people appreciate fair pricing. Given the choice between paying the price of a cup of Joe for a novel, knowing that the lion's share of the proceeds goes to the author, and stealing it, they will do the right thing in the vast majority of cases. Provided that the purchasing experience is simple and hassle free of course.
I know that the above survey appears to indicate otherwise, the difference being that the choice gave was the real world choice of stealing or paying $3 for a novel.
Smashword's survey essentially asked "how much would you like to pay for eBooks" with an option of getting
legally for free.
Vary useful info has come from it but make your decision in the real world. Not surprising that the mean and average numbers would turn out the same. They would remain very similar regardless of how your survey question was worded. Because those that paid took it as an opportunity to help find answers, not just get a freebie.
Keep up the good work smashwords.
Support fair sits like
www.smashwords.com and
www.zuluexpress.com and give the Amazon's and McMillan's of the world the flick
