Thread: The $15 Boycott: Will you be participating?
View Single Post
Old 02-09-2010, 04:41 AM   #334
Pardoz
Which side are you on?
Pardoz once ate a cherry pie in a record 7 seconds.Pardoz once ate a cherry pie in a record 7 seconds.Pardoz once ate a cherry pie in a record 7 seconds.Pardoz once ate a cherry pie in a record 7 seconds.Pardoz once ate a cherry pie in a record 7 seconds.Pardoz once ate a cherry pie in a record 7 seconds.Pardoz once ate a cherry pie in a record 7 seconds.Pardoz once ate a cherry pie in a record 7 seconds.Pardoz once ate a cherry pie in a record 7 seconds.Pardoz once ate a cherry pie in a record 7 seconds.Pardoz once ate a cherry pie in a record 7 seconds.
 
Posts: 370
Karma: 1964
Join Date: Dec 2009
Location: Variable, currently Czestochowa, Poland.
Device: Kindle 2 Int'l
Quote:
Originally Posted by llreader View Post
Yes, I am aware that Apple is the "other woman" in this affair, but you think that Steve Jobs dreamed all this up? That the $15 book was Apple's idea? That strikes me as... unlikely.
Given that every report I've seen of the negotiations says that it was Apple's idea, and that they basically walked into the meeting with a complete package ready to present, I don't really have any reason to believe it wasn't Apple's idea.

Look at it this way - you think e-books are irrelevant because "nobody reads anymore", but you still want some extra flash (although not Flash, unless it's a faked demo) to throw around at your big release announcement and an extra box to check off on your features list. You know absolutely nothing about publishing, and don't have access to any data about book-buying consumers, but you know the Big Six are unhappy with Amazon's $9.99 strategy. Why not suggest an agency deal at a 50% higher retail price? It's a no-lose proposition - you get the extra PR and another check-box on your spec sheet, and as an agent you don't have any costs to speak of, so even if nobody ever buys a single book you aren't out anything.
Pardoz is offline   Reply With Quote