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Old 02-08-2010, 12:26 PM   #29
calvin-c
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Quote:
Originally Posted by JerseyBiker View Post
All consumers are not necessarily experts at writing formal letters. I think it's important for the recipient of the letter to realize that the concerns are coming from ordinary people and not necessarily professionals in the business. I learned that from working with organizations that encourage citizens to write to their Legislators.

~eddie
And one of the things learned by organizations that receive those letters is how to recognize-and ignore-them. One of the most common ways being the similar wording (particularly openings & closings). If you want communications to be truly effective, simply provide names & addresses and encourage the people to write their own letters, in their own words. The more you recommend what they say (even if it's "this will make your letter more effective") the more easily the recipient will recognize it as "just another organized protest letter". The best chance you'll get for a good result from that (IMO) is if the recipient at least counts the number of letters. The odds of the recipient actually reading them (other than the first one or two) is nil. Unless they differ enough to defy classification without reading them first.
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