Thread: Amazon says 'will have to capitulate and accept Macmillan's terms'
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Old 02-07-2010, 06:47 PM   #370
fugazied
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Quote:
Originally Posted by Lemurion View Post
That's partly why I'm supporting Macmillan in this one: if they are wrong about what the market will bear, it will self-correct. Some books may be over-priced for a period of time, but if that's the case the industry will know if $9.99 is a realistic price for the ebook of a new hardcover bestseller.
The problem is the additional mechanisms which are adversely affecting the ebook marketplace right now. We have things like DRM, platform specific formats (books that can ONLY be read on a Kindle), publishers tied to certain sellers/platforms.

Because of those mechanisms, we get situations where certain books only get sold in a certain way. If the consumer has a certain reader they can only read certain books and so on. They can't simply walk to another bookstore or change reading devices because they might not find the book in the right format elsewhere or DRM has them locked to their device or risk losing their library. We don't have a free market in e-book segment, so who knows where this kind of price fixing will lead.
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