I was given several Waterstones gift cards for Christmas, which I used online for e-book purchase. On one of them the donor recommended a title, so that was what I bought.
Drawback is that only one card can be used per purchase, so I have several cards left with a small amount on them.
I can pool these in the bricks and mortar shops, for p-books. Not ideal but OK I suppose, I write the residual amount on the front of the card with a magic marker to keep track.
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