A couple of points in the favor of the consumer (and ultimately the authors)
* there is no such thing as a proprietary format when PCs and smart coders are around.
* piracy is an effective cap to pricing. Make books affordable, people will buy them. Price them too high, and people will download them for free. Just because apple has legions of fanboiz doesnt make them immune to this,
*antitrust legislation. While theres no problem so big the government cant make worse, I think Jobs and the publishers are venturing on the ice.
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