Quote:
Originally Posted by wallcraft
Macmillan has said that the typical price of new releases will be no more than $14.99. This is much less than the current list price of most such ebooks from Macmillan. There are many posters here who are deeply sceptical, with reason, of Macmillan but the $14.99 maximum seems to be a concession to Apple for opening the iBookstore.
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Most such ebooks from Macmillan are not new releases.
Also of note: Macmillan has given no timeline for the reduction in ebook price over time. However, current Macmillan pricing behavior is to keep ebook prices ridiculously high even for books that have been in MMB for a decade.
If Macmillan were on the Titanic, they'd cling desperately to it rather than move to a lifeboat, because they don't like change.