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"So in a way this trend, if it should come to pass more broadly, will make it more feasible for smaller shops or totally independent authors to compete more evenly with larger publishers."
And that of course is the real fear of the big publishers. Much like the music industry the big players are used to a monopoly, and the brave new digital world scares the hell out of them. They are used of a business model in which that have complete control. I would like to see indies be the wave of the future. Better for the consumer, and the author.
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