MobileRead Forums - View Single Post - Amazon says 'will have to capitulate and accept Macmillan's terms'

guyanonymous · 02-01-2010, 04:51 PM

I suspect they believe they will sell X # of copies at $9.99 and Y # of copies at $15.99, where X is much much greater than Y.

I'm reminded of an old video clip of a guy at a convention. He's selling something, and his cost is $1000000 while others are selling them at $100 (you get the idea). When asked about what he's doing, he responds, "But I only have to sell ONE."

If Amazon moves 50000 books at $9.99 and expects to only move 500 at $15.99, I can readily understand their rational.

02-01-2010, 04:51 PM	#140
guyanonymous Guru Posts: 692 Karma: 27532 Join Date: Dec 2007 Device: Ebookwise 1150 / 1200	I suspect they believe they will sell X # of copies at $9.99 and Y # of copies at $15.99, where X is much much greater than Y. I'm reminded of an old video clip of a guy at a convention. He's selling something, and his cost is $1000000 while others are selling them at $100 (you get the idea). When asked about what he's doing, he responds, "But I only have to sell ONE." If Amazon moves 50000 books at $9.99 and expects to only move 500 at $15.99, I can readily understand their rational.