Quote:
Originally Posted by Kali Yuga
OK, but why would you pay for an electronic version of a magazine, when you're walking around with a fully functional web browser, and can access the periodical content -- and competing content, like blogs -- for free?
It may be easier to read periodical content on an iPad, but I'm not convinced that a lot of people are going to pay extra for the privilege -- or at least, not enough to "save" the industry.
|
The problem with accessing the web content is that you need to be online to do it, and that is not always possible (or desirable). Downloadable and save-able content is preferable to online content, especially if you have some control over what parts you save or discard (thereby not wasting memory).
People who presently have magazine subscriptions, or purchase the magazines, but appreciate the advantages of going digital (not the least of which is cutting down on paper consumption), will be more willing to pay for digital content--especially if the downloadable magazines have exclusive content that isn't on a free website.