Quote:
Originally Posted by Mr. Dalliard
My dear Mr. Barry:
I fear you are not charging nearly enough for these wonderful devices.
|
Dear Mr. Dalliard:
Thank you. BUT... what is more important than making money right now has to be user loyalty! With almost no advertising... word of mouth is spreading the word. People are talking about the Pocket PRO. Reviewers are overwhelmingly loving it. Yes, Astak wanted to bring out the Pocket PRO at $229. (We actually did for the first few days or so). BUT... enough people on MobileRead Forum saidf $200 or under and we changed the price and even refunded money.
IF we can increase our order quantity with the factory we can expand the margin while hopefully lowering the price. It was rewarding that reviewers and media came to us at CES rather than always chasing them. I KNOW this is because we priced right.
It is maddening to make so little... but rewarding to gain in popularity. I hate being the "Best Kept Secret"... but at least we are gaining traction!!