The iPod revolutionized MP3 players, the iPhone did the same to smart phones so I think writing off Apple before the device comes out is premature. They are a very good hardware design company and with OS X they have a solid OS that runs on all kinds of devices.
You know it will have a more aesthetically pleasing design that other tablets, will have iTunes and appstore integration (a BIG deal for games, apps, music videos, TV, movies and easy to add ebooks to that system).
However I'm not totally convinced this is the tablet. The colors look like iPod colors!! It could be new ipods, how crushed will the Apple fans be then?
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