From Huffington Post:
CES 2010: Why Were There No Publishers at CES?
Quote:
Why were there no book publishers at CES?
None. Zip. Zero. Not a single purveyor of content, other than a handful of authors including myself, Tess Gerrtisen, comics legend Stan Lee and, of course, James Patterson (and perhaps a few more that I missed). But no publishers. Nobody talking about what their company was doing in the realm of e-publishing. Nobody discussing how they might enhance their own ebooks, or how they might partner with upcoming device manufacturers. Nobody to talk about how technology was changing the way they did business, and how they might adapt to increase overall readership. If content is king, then the royal family was conspicuously absent at CES.
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On the one hand--publishers deal with editing, marketing, and printing, and have no use for a tech convention. On the other--publishers are certainly *paying attention* to the ebook world, and what's showcased at places like CES is going to matter to them very soon.
Publishers have reacted to innovative ebook tech mostly negatively--shutting off TTS accessibility for the Kindle and loan ability for the Nook. I wonder how long it'll take for some up-and-coming publisher to decide to take advantage of the market vacuum and make itself visible in the tech world.