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"We want to lead by example with some cool devices and then get the hell out as fast as possible," said Skiff Chief Marketing Officer Kiliaen Van Rensselaer.
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That seems like an odd statement from a company that is presenting their new eBook reader. They're basically saying "Buy our new cool device. Oh, by the way, we're going to bail out of this market ASAP". Makes you wonder what kind of support you're going to get from them down the road.