Quote:
Originally Posted by Elfwreck
The good news: Books, unlike songs, are wanted as complete objects; people don't want to download "chapters 3 & 7 only." A lot of what's killing the music industry is single-track instead of album sales.
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True, so maybe a better analogy might be video game sales?
Quote:
Valve co-founder Gabe Newell announced during a DICE keynote...that [a] half-price sale of Left 4 Dead resulted in a 3000% increase in sales of the game, posting overall sales (in dollar amount) that beat the title's original launch performance.
It's sobering to think that cutting the price in half, months later, made more money for Valve in total than launching the game at its original $49.95 price point. (And, incidentally, that's the price I paid for it. No worries, I got my fifty bucks worth of gameplay out of this excellent game months ago.)
Source: Jeff Atwood, http://www.codinghorror.com/blog/archives/001293.html
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I can
very easily see the same thing happening with ebooks. Publshers will initially begrudge the digitization for perceived lost profit, but it'll come down to survival of the fittest.