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Old 01-06-2010, 09:23 AM   #5
barnacle
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For which you should be applauded, Neil - but has anyone done the research necessary to find the sweet spot which maximises ebook revenues? The main difference between a paper sale and an electric sale is the ongoing cost of production; essentially, once the network and server overhead is out of the way (and how much does it cost to host a couple of hundred *k* these days?) there's no cost on ebooks.

It strikes me that the price could be a *lot* lower for an ebook, particularly if the initial development costs have been absorbed by a print run... is there a price at which people will buy *in bulk* rather than pirating, and it which it simply isn't worth pirating the book, and where the author still gets a sensible amount?

I'm thinking of the intersection of the two curves: books bought against price, and cost of book against number delivered...

I know there's been research in which youngsters have repeatedly declared that their expected price for music is *zero* but I don't know whether the book market is similar; I suspect that it is both older, more affluent, and less willing to pirate in the first place.
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