Quote:
Originally Posted by Shaggy
You're right, but they're not going to want to do (b) and (c) willingly. Look at the music industry. They had to basically be dragged kicking and screaming to the current iTunes market. It was not something they wanted to do, they fought it every step of the way.
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Even more important-the music industry was blindsided by Apple's incredible success (and the turnaround from being in control to being controlled)...other industries (TV, film, and books) are understandably even more gun-shy now.