Quote:
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Originally Posted by Bob Russell
A nice fancy coffee table book on nature is probably going to have less ads than the latest murder mystery paperback.
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Actually, I was only thinking of the ads for e-books, as in paperbacks. Coffee table books don't have ads now... they have high price tags.
And I was thinking of movies when I wrote this, specifically, James Bond, one of the first movie series to feature numerous product placements. (I laughed so hard during
Casino Royale, when Bond in the airport ran past a
massive display of Smirnoff Vodka bottles, almost as tall as him! It went by so fast, I'll bet a lot of people didn't even notice it... but for me, they might as well have thrown the bottle through the screen and hit me over the head with it!)
If I was writing a modern story or series, and a company asked me to use their car, beverage, cellphone, etc, in a story, in exchange for compensation for product placement, I would certainly consider it. And if it didn't somehow alter the essentials of the story or characters... why not? Just try to be a bit more subtle about it...
CLUNK
Hey! Who threw that bottle?!?
