I have to say, the contextual ads are very easy to ignore. I didn't even notice them for a while. Much nicer than pulsing banners... I've been using gmail fulltime for about a week now as my primary email address. It's nicely done. I'm impressed in spite of myself. The spam filtering is not as great as I would have hoped, but there are no false negatives and the accounts I'm forwarding there get a lot of spam. Yah, I'll be curious to see where they go with it.
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