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Online retailers -- even the most predatory -- tend to charge much smaller sales commissions than brick-and-mortar bookshps ever did, and there is no penal sale-or-return policy on ebooks, which means that, by and large, they're well worth their split.
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Well, I'm an eBook publisher in Germany, and about all online retailers over here charge at least the same percentage than your average brick & mortar book shop, sometimes even more. At least those retailers with a substantial customership, i.e. which you'd have to consider for your titles to reach your readers.
You're correct about the "non-returnability" of eBooks though, which is indeed an asset.