I saw this reader in the advertising paper of a local electronics store. I searched this forum and even the internet, but could not found anything.
See
http://www.bcc.nl/product/delium-eb60 for more info (in Dutch).
It has a 6" display (unknown resolution) and costs €229. Supports txt, pdf, html, fb2, epub, prc, mobi, jpg and bmp. Plays MP3 and has a card slot (unknown type).