Quote:
Originally Posted by JSWolf
if you know what a Kindle is, the advert is not for you. if you don't know what a Kindle is, the advert is not for you. You go away knowing nothing more then you did going in. So if you don't know about the Kindle, you still won't after the advert is over.
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If you don't know about the kindle, and see the ad, you then know that there is a thing called kindle and hopefully, after enough repetitions, you care enough (or are annoyed enough) to actually care what this kindle is. Success. Next step, now that you know the name, is to inform you on the product itself. Stay tuned
At least that's my take on the ad.