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Old 12-17-2009, 10:25 AM   #20
pshrynk
Beepbeep n beebeep, yeah!
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Posts: 11,726
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Join Date: Apr 2008
Location: La Crosse, Wisconsin, aka America's IceBox
Device: iThingie, KmkII, I miss Zelda!
I think that it is rather memetic. It plants the idea of the Kindle in your brain and the repetition cements it as a product that you want. Even though you have no idea what it is. If they are using a good ad agency, then the next commercial will nail the use and function of the Kindle, leading the zombie-like viewers to rush to their computer and one click themselves into oblivion.
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