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Old 12-11-2009, 12:59 PM   #140
rhadin
Literacy = Understanding
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Posts: 4,833
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Join Date: Dec 2007
Location: The World of Books
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Quote:
Originally Posted by Daithi View Post
This "myth" has NOT been debunked. The fact is that printing costs run about 20% of a book's costs, returns are another 20% cost, and distribution (BTW, NOT paid by retailer) is 10%+. Ebooks are absolutely substancially cheaper than hardcovers and even paperbacks. There is no doubt in my mind.
Maybe the problem is one of numbers (): arguing the costs of a single ebook as opposed to a complete product line. For example, Simon & Schuster publishes 2,000 titles each year so although the cost to produce a single ebook might be inexpensive compared to the cost of producing a single pbook, that equation changes when the costs of producing 2,000 books is considered. Something has to subsidize the costs of the book that sells 500 copies and is, economically speaking, a failure/disaster. If every title sold 20,000+ copies the parameters of the argument might change, but few titles of all the titles published reach such a plateau. And most books (if I had to guess, I'd guesstimate at least 75%) do not break even, let alone earn a profit.

The other "fallacy" is the attempt to impose two disparate economic models on a single product. You can't divorce ebooks from pbooks until we reach the day, which is still years away, when there are no pbooks, just ebooks. Until then both ebooks and pbooks need to fit within a single economic model.
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