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I don't think they're not in to it at this point. They might be resolving the legalese considerations across the world at this point. Just like Sony is doing. My idea is that they're going to launch a complete offensive, Apple style, where everything is going to be available at once; ebooks, reading device, worldwide availability and support by third party developpers. It's the only logical conclusion to this 'immobility'.
They have clout and they can move. Something is just slowing them down and it must be BIG. But I agree that their push to the wheel will make the ebook more popular ie. successfull.
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