Quote:
Originally Posted by DMcCunney
My point was simply that there is a lot of unrealistic thinking about ebook pricing. There are costs involved that don't go away simply because you are producing an ebook.
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However, if the pbook is being simultaneously produced, those costs are part of an existing business model. Dan Brown's ebook costs are marginal (price of doc conversion & editing, if any, plus a bit of IT/uploading costs), because the advance, edit, proof & marketing costs were assumed to be included in the pbook publication.
Books that go to ebook *only* have substantial costs that many people overlook; books that are being printed by mainstream publishers are almost-free revenue sources added to an active marketing arrangement.
The hard part is convincing the publishers that each ebook sale doesn't represent a lost hardcover sale.