I agree with Sweatpea: lots of BW e-ink in 2010, with color to follow in a year or two.
And I think most of it will be badly done. Over-hyped, buggy, proprietary, crammed with features nobody who reads ebooks actually cares about ("oh look! Animated book covers!"), and needing 2-4 software updates to be basically as functional as a seven-year-old PDA.
MR's forums will be flooded with newbies asking "how can I make my WhizReader work with Kindlebooks," and they'll get upset when told, "um, install Python, and google for arcane programming instructions about DRM removal."
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