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binkman, I think you are pretty much spot on with your comment there. It will be hard to 'kill' the Kindle at this point. Amazon just has too much going right with their ecosystem for it to simply go away.
That said, there are those (myself included) who got the Kindle and left because we saw that Amazon wasn't likely to really relent on the idea of competing with the rest of the market on the same turf. Their format is their's alone, and their device only plays nice with purchased content from their store. That is unless you like running around stripping DRM off everything. That said, Amazon was what got me into eBooks in the first place, which they can say for an awful lot of people. Heck, I was looking forward to the nook because they'd be the first to actually seriously compete with the newspaper and magazine subscription/delivery service on the Kindle, which I still miss today on my 505.
I'd expect strong competition from ebook readers that use Adobe's SDK to maybe influence Amazon to either join in or find other ways to compete, but it would be silly to think anyone could make them simply leave the market at this point.
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